Adam Hainsworth

Chief Executive Officer

Adam is responsible for strategy definition and delivery; ensuring teams are appropriately resourced to delivery along with the management of finance, and management of the sales pipeline and marketing.

Education/Experience

Adam qualified as a Chartered Accountant with Andersens where he spent five years working as a consultant on clients such as Marconi, Hines and the British Standards Institution. Prior to be–the brand, Adam was a directeur de missions at Synagir, a French management consultancy, where he set up its London office and managed significant IT and business change projects. Responsibilities included the management of a joint French–English team business change and an IT solution deployment with Société Générale Asset Management.

Guy Hainsworth

Chief Technology Officer

Guy is responsible for product development, the technical infrastructure, and acts as a consultant and evangelist for MRM and be's solutions.

Education/Experience

After running his own bank at the age of 10 Guy hasn't really achieved what was promised at such a young age. Though he has helped build a Bournemouth based business applications and new media, e-mango, from a start-up. He was the Operations Director at e-mango responsible for overall P&L delivery to the shareholders and also for large client projects. Guy was also involved in the acquisition and merger of the ISP and hosting company Datacenta Hosting Limited

Interests

Geek and frustrated creative person.

Jes Ongley

Chief Operations Officer

Jes is responsible for client management & support, overseeing system deployment, implementation & training.

Education/Experience

Jes graduated in Business Studies from City University a long time ago and has headed marketing and commercial teams at some of the UK’s biggest retailers.

Prior to joining be, Jes was Head of Price & Promotions at Tesco where he was responsible for pricing strategy, direction of promotional investment and monitoring and reporting of market position vs. competitors.

Before Tesco, Jes was with Dixon Stores Group (DSG). Amongst numerous roles there were Marketing Manager for white goods, which involved all aspects of marketing for the largest part of DSG’s business and Category Controller for gaming where he launched PlayStation 2 to the market.

Interests

Jes is a season ticket holder at Old Trafford, but far prefers the away games.

He is a rubbish DJ and poker player and his favourite sandwich is bacon and goats cheese.

Stefan Russell

Creative Production Director

Stefan is responsible for the running of Studiobe, our creative production service including all templating generation for clients. CommsBuilder implementations, training and templating go through Stefan’s team. He also provides marketing and sales support.

Education/Experience

Stefan joined be the brand experience from Prudential, where he headed up their internal agency and was also responsible for the implementation of be the brand experience’s mrm solution across a user group in excess of 300.

Prior to Prudential/Scottish Amicable (where he spent 15 years as Senior designer and Head of Agency) Stefan worked for Hunter Design and ran his own design company, Oakdesign for 5 years.

As a designer and corporate branding specialist, Stefan brings a new, creative dimension to be the brand experience.