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<!--Generated by Squarespace Site Server v5.11.81 (http://www.squarespace.com/) on Sun, 27 May 2012 20:00:40 GMT--><feed xmlns="http://www.w3.org/2005/Atom" xmlns:dc="http://purl.org/dc/elements/1.1/"><title>News</title><subtitle>News</subtitle><id>http://www.be-thebrand.com/news/</id><link rel="alternate" type="application/xhtml+xml" href="http://www.be-thebrand.com/news/"/><link rel="self" type="application/atom+xml" href="http://www.be-thebrand.com/news/atom.xml"/><updated>2012-05-25T15:31:34Z</updated><generator uri="http://www.squarespace.com/" version="Squarespace Site Server v5.11.81 (http://www.squarespace.com/)">Squarespace</generator><entry><title>New Asset Store released</title><id>http://www.be-thebrand.com/news/2012/5/25/new-asset-store-released.html</id><link rel="alternate" type="text/html" href="http://www.be-thebrand.com/news/2012/5/25/new-asset-store-released.html"/><author><name>be</name></author><published>2012-05-25T15:29:50Z</published><updated>2012-05-25T15:29:50Z</updated><content type="html" xml:lang="en-GB"><![CDATA[<p>The new version of the asset store, core to our Digital Asset Management proposition has been launched.</p>
<p>Feedback has been amazing from both industry insiders and clients who have seen it in action. &nbsp;We will be rolling this out across our client base during 2012 but if you want a sneak preview get in touch.</p>]]></content></entry><entry><title>Sovereign Housing go live with Cre-art</title><id>http://www.be-thebrand.com/news/2012/2/22/sovereign-housing-go-live-with-cre-art.html</id><link rel="alternate" type="text/html" href="http://www.be-thebrand.com/news/2012/2/22/sovereign-housing-go-live-with-cre-art.html"/><author><name>be</name></author><published>2012-02-22T16:08:00Z</published><updated>2012-02-22T16:08:00Z</updated><content type="html" xml:lang="en-GB"><![CDATA[<p>Sovereign Housing have implemented the Cre-art solution to help them maintain current levels of communications being generated but with a reduced resource capacity.</p>
<p>Communications experts are able to retain brand and tone of voice control. User created communications go through an approval loop before the solution releases unwatermarked communication items. The solution is being used to create posters, leaflets, information packs, newsletter etc.</p>]]></content></entry><entry><title>Discovery goes live</title><id>http://www.be-thebrand.com/news/2011/11/15/discovery-goes-live.html</id><link rel="alternate" type="text/html" href="http://www.be-thebrand.com/news/2011/11/15/discovery-goes-live.html"/><author><name>be</name></author><published>2011-11-15T16:01:00Z</published><updated>2011-11-15T16:01:00Z</updated><content type="html" xml:lang="en-GB"><![CDATA[<p>After a rapid deployment and some intensive training sessions in Johannesburg the South African global financial services disruptor, Discovery, is now live using.</p>]]></content></entry><entry><title>September 2011 - New Deployment live</title><id>http://www.be-thebrand.com/news/2011/9/20/september-2011-new-deployment-live.html</id><link rel="alternate" type="text/html" href="http://www.be-thebrand.com/news/2011/9/20/september-2011-new-deployment-live.html"/><author><name>be</name></author><published>2011-09-20T14:58:00Z</published><updated>2011-09-20T14:58:00Z</updated><content type="html" xml:lang="en-GB"><![CDATA[<p>Our latest deployment, at a leading UK Financial Service challenger brand, has been completed with a successful launch.</p>]]></content></entry><entry><title>Essex Council run Cre-art pilot</title><id>http://www.be-thebrand.com/news/2011/8/16/essex-council-run-cre-art-pilot.html</id><link rel="alternate" type="text/html" href="http://www.be-thebrand.com/news/2011/8/16/essex-council-run-cre-art-pilot.html"/><author><name>be</name></author><published>2011-08-16T15:15:00Z</published><updated>2011-08-16T15:15:00Z</updated><content type="html" xml:lang="en-GB"><![CDATA[<p>Essex Council are piloting Cre-art to create low cost, on brand communications for public facing events- with over 40 users involved in the pilot.</p>]]></content></entry><entry><title>December 2010 - Dunnhumby live!</title><id>http://www.be-thebrand.com/news/2010/12/15/december-2010-dunnhumby-live.html</id><link rel="alternate" type="text/html" href="http://www.be-thebrand.com/news/2010/12/15/december-2010-dunnhumby-live.html"/><author><name>be</name></author><published>2010-12-15T15:50:00Z</published><updated>2010-12-15T15:50:00Z</updated><content type="html" xml:lang="en-GB"><![CDATA[<p>Great news, be it a little late; Dunnhumby are now live using the system to manage the digital content creation and delivery.</p>]]></content></entry><entry><title>Scottish Life integrates Print Management module into ComStore</title><id>http://www.be-thebrand.com/news/2010/1/1/scottish-life-integrates-print-management-module-into-comsto.html</id><link rel="alternate" type="text/html" href="http://www.be-thebrand.com/news/2010/1/1/scottish-life-integrates-print-management-module-into-comsto.html"/><author><name>Guy Hainsworth</name></author><published>2010-01-01T12:46:00Z</published><updated>2010-01-01T12:46:00Z</updated><content type="html" xml:lang="en-GB"><![CDATA[<p><span style="color: black;" lang="EN-US">Scottish Life has recently added full Print Management functionality into ComStore (the name for their customised PhinPro system developed by be the brand experience).<br /> </span></p>
<p><span style="color: black;" lang="EN-US">As of November 2009 all print quotes and orders are now managed through ComStore. Users can submit print quote requests to the Scottish Life&rsquo;s print management company, who provide the quote back through ComStore for approval and audit ability of the end to end process. Print specifications for each item type have been predefined and are automatically pulled into the quote request to ensure consistency of print outputs.<br /> </span></p>
<p><span style="color: black;" lang="EN-US">Integrated reports provide a quick overview of total print cost in any given period including information on order originators, chosen printer and cost centres. </span></p>
<p><span style="color: black;" lang="EN-US">Liz Thompson, Scottish Life&rsquo;s Marketing Compliance Officer<strong> </strong>comments: &ldquo;</span><span style="color: black;" lang="EN-US">The functionality is straightforward and easy to use and has enabled us to successfully standardise and streamline our print order process.&rdquo;</span></p>]]></content></entry><entry><title>Donation</title><id>http://www.be-thebrand.com/news/2009/12/20/donation.html</id><link rel="alternate" type="text/html" href="http://www.be-thebrand.com/news/2009/12/20/donation.html"/><author><name>Guy Hainsworth</name></author><published>2009-12-20T14:18:00Z</published><updated>2009-12-20T14:18:00Z</updated><content type="html" xml:lang="en-GB"><![CDATA[<p><em>be the brand experience </em>had adopted the beaver as their mascot.&nbsp; In keeping with our environmental awareness campaign, the team decided to send Christmas e-cards to all our clients.&nbsp; The savings from printing and postage has been put towards adopting two beavers managed by the Scottish Wildlife Trust, Charity # SC005792.</p>
<p>If you would like to make a donation to the Scottish Wildlife Trust please visit their website:&nbsp; <a href="http://www.scottishbeavers.org.uk/">http://www.scottishbeavers.org.uk/</a></p>]]></content></entry><entry><title>'Newsletter' Functionality is now live with Prudential Insight.</title><id>http://www.be-thebrand.com/news/2009/11/25/newsletter-functionality-is-now-live-with-prudential-insight.html</id><link rel="alternate" type="text/html" href="http://www.be-thebrand.com/news/2009/11/25/newsletter-functionality-is-now-live-with-prudential-insight.html"/><author><name>Guy Hainsworth</name></author><published>2009-11-25T14:21:00Z</published><updated>2009-11-25T14:21:00Z</updated><content type="html" xml:lang="en-GB"><![CDATA[<p><span style="color: black;" lang="EN-US">Prudential&rsquo;s Insight Team send out a newsletter each week detailing the latest market research items (i.e. assets) that have been added to &lsquo;The Hub&rsquo; (the name they give to their system). Previously this would have involved writing an email, downloading files from The Hub and sending them out with the email, which was not only time consuming for the writer but also required sending sizeable attachments. </span></p>
<p><span style="color: black;" lang="EN-US">The new functionality allows selected users logged into The Hub to create a branded newsletter with editable text fields (heading, introduction etc), the ability to select which items of research should appear within the newsletter (including certain metadata) and email this out to distribution lists. The branded email that is received then contains the entered text and the research item details along with a link to download the item directly from the Research Library (Asset Store).</span></p>
<p><span style="color: black;" lang="EN-US">The result is a simple, streamlined newsletter that provides consistency and saves both time and precious inbox space. </span></p>
<p>&nbsp;</p>
<p><span style="color: black;" lang="EN-US">If the Newsletter functionality sounds ideal for your be the brand solution, please contact your Account Manager for more information.</span></p>]]></content></entry><entry><title>10:10</title><id>http://www.be-thebrand.com/news/2009/10/20/1010.html</id><link rel="alternate" type="text/html" href="http://www.be-thebrand.com/news/2009/10/20/1010.html"/><author><name>Guy Hainsworth</name></author><published>2009-10-20T13:23:00Z</published><updated>2009-10-20T13:23:00Z</updated><content type="html" xml:lang="en-GB"><![CDATA[<p>be the brand experience employees have always been conscious of the environment and are quite excited about the whole idea of&nbsp; &lsquo;10:10&rsquo;, a campaign set up and run in conjunction with The Guardian.</p>
<p>The whole idea of the campaign is quite simple; &lsquo;Reduce your carbon footprint by 10% in 2010&rsquo;. &nbsp;Can this be achieved? Yes, it&rsquo;s a matter of embracing changes and working together in achieving the ultimate goal &ndash; reducing the amount of carbon emissions going into the atmosphere.</p>
<p>be the brand experience have already started incorporating small changes within our office, for instance; recyling, reducing traveling by doing online demonstrations of our system, changing our electricity provider, conducting management meetings through Skype.﻿</p>]]></content></entry></feed>
